optimize
Say it: OP-tih-mize /ˈɑptəmaɪz/ · verb
What “optimize” means
Make something work as well as possible.
More precisely: To make something as effective or efficient as possible.
Example: “We optimized the page, and it now loads in under a second.”
When to use it
In business or technology, when adjusting something to get the best results from available resources. It sounds slightly technical.
Memory trick
Latin optimus means best: picture tuning something until it performs at its best.
Similar words
improve, refine, fine-tune
Where it comes from
From Latin optimus, "best."
Quick check
You test different delivery routes and choose the one that saves the most fuel and time. What do you do?
standardise or optimize?
Show the answer
optimize
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