rhetoric
Say it: RET-uh-rik /ˈrɛtərɪk/ · noun
What “rhetoric” means
Using speech or writing to persuade.
More precisely: The art of persuasive speaking or writing; also, impressive language that lacks substance.
When to use it
For persuasive language and its techniques, often in speeches or debate. It can also criticise impressive words without practical substance.
It can also mean
It can also mean impressive language with little substance behind it.
Similar words
oratory, eloquence, grandiloquence
Where it comes from
From Greek rhētorikē tekhnē, 'art of the speaker', from rhētōr 'orator'.
Quick check
A speaker carefully uses rhythm, vivid comparisons and repeated phrases to persuade neighbours to protect a park. What art are they practising?
rhetoric or transcription?
Show the answer
rhetoric
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