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jump on the bandwagon

Say it: jump on the BAND-wag-un /ˌdʒʌmp ɒn ðə ˈbændwæɡən/ · idiom

What “jump on the bandwagon” means

Join something because lots of other people are doing it.

More precisely: To join something because it has become popular or fashionable.

Example: “Every brand jumped on the bandwagon with an AI feature this year.”

When to use it

In informal conversation, for joining a popular trend. It can sound mildly critical of following the crowd.

Similar words

follow the crowd, join the trend

Where it comes from

From 19th-century American parades, where politicians climbed onto the band's wagon to win support.

Quick check

You've never cared about pottery, but buy a wheel because all your friends now make mugs. Which phrase describes your choice?

jump on the bandwagon or blaze a trail?

Show the answer

jump on the bandwagon

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