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juggernaut

Say it: JUG-uh-nawt /ˈdʒʌɡənɔːt/ · noun

What “juggernaut” means

A huge, powerful force that seems impossible to stop.

More precisely: A huge, powerful force or organisation that crushes everything in its way.

Example: “The streaming juggernaut keeps swallowing smaller studios.”

When to use it

Use it for an organisation, movement or force that overwhelms competitors. It sounds vivid, often in business, sport or politics.

Similar words

colossus, behemoth, powerhouse

Where it comes from

Hindi Jagannāth, 'lord of the world', a deity whose image is pulled on a huge chariot.

Quick check

One enormous company keeps buying smaller rivals and dominating every market it enters. What has it become?

a juggernaut or an underdog?

Show the answer

a juggernaut

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